Why DNS & Email Are Important For Any New Business

Any owner of a startup knows that launching a new business is no simple task. Going from great idea to full-fledged operation requires capital, a dedicated workforce (however big or small), and a handful of services to get you going and keep you up and running, all while providing a better user experience to keep your customers coming back for more.

If you choose to have an online presence, many, if not most, of the services that you will need are available on the cloud. CIO.com recently posted an article about what cloud services to use when starting a new business. While we agree with their top recommendations, like buying a domain and setting up a website, services like DNS and email delivery should be a bit closer to the top of list of to-dos.
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VIDEO: Dyn’s DNS Vs. Email Rap Battle

In 2043 when we look back at the history of Dyn, I have a feeling that this video will be one of the highlights. Actually, it might be one of the greatest highlights of any company ever.

When we put together our internal Email Delivery Awareness month last year to help educate employees on the industry and other opportunities, we kicked it off with an 8 Mile-style rap battle between a DNS engineer (Chris Baker) and an Email engineer (Gaf Fitch) to see who rules supreme here.

(Of course, we love both of them like our kids. DNS & Email, that is…not the engineers. Actually, scratch that. We love them too.)

We guarantee this will be the best rap battle produced by a technology company that you have ever seen. Guaranteed. We even have the lyrics to help you along during your second watch. Continue reading

DMARC: How DNS Helps Protect Email Against Spamming And Phishing Attacks

Manchester, NH (February 4, 2013) – More than 144 billion emails are sent every day with a large portion of that being vital transactional emails sent from businesses across the world. As a result, the incentive for spamming and phishing attacks is on the rise. The only true way to know whether the emails in your inbox are coming from a verified sender is to use DNS.

Traditionally, DNS is associated with keeping websites performing fast and preventing downtime. However, Domain-based Message Authentication, Reporting & Conformance (DMARC) is a new way of authenticating email delivery by using the DNS. DMARC standardizes how email receivers perform authentication by using Sender Policy Framework (SPF) and DomainKeys Identified Mail (DKIM). These two technologies both store their records in DNS. Continue reading